Search engine optimization, or SEO, has become a huge priority for bloggers over the last few years. It’s easy to see why—higher search engine rankings result in more traffic, more leads, and higher revenue. But how, exactly, does it work? How does adding keywords to various site elements improve your chances of ranking well in search engines? Let’s implement in your bolgger site.
Log on to Blogger.com and
- Select your blog
- Click on Theme
- Select ‘Backup’ from CUSTOMIZE dropdown menu so that you can restore in case of any error
- Select ‘Edit HTML’ from CUSTOMIZE dropdown menu
class="MsoNormal">Now do the entire task step by step
Step 1. Replace <html> tag with
<html b:version='2' class='v2' expr:dir='data:blog.languageDirection' xmlns='http://www.w3.org/1999/xhtml' xmlns:b='http://www.google.com/2005/gml/b' xmlns:data='http://www.google.com/2005/gml/data' xmlns:expr='http://www.google.com/2005/gml/expr' xmlns:og='http://ogp.me/ns#'>Step 2. Replace <head> tag with
<head prefix='og: http://ogp.me/ns# fb: http://ogp.me/ns/fb# article: http://ogp.me/ns/article#'>Step 3. Insert the following code after above line
<meta charset='utf-8'/>
<meta content='width=device-width, initial-scale=1' name='viewport'/>
<meta content='blogger' name='generator'/>
<meta content='text/html; charset=UTF-8' http-equiv='Content-Type'/>
<link href='/favicon.ico' rel='icon' type='image/x-icon'/>
<b:include data='blog' name='all-head-content'/>
<link href='http://www.blogger.com/openid-server.g' rel='openid.server'/>
<link expr:href='data:blog.homepageUrl' rel='openid.delegate'/>
<link expr:href='data:blog.url' rel='canonical'/>Step 4. Insert author meta tag after the above line and replace'author-name text with your name
<meta content='author-name' name='Author'/>
<meta content='general' name='rating'/> Step 5. Insert your site verification code after above line. To obtain site verification code do the following:
- Go to Google Webmaster Central
- Login using your Google account
- Click ADD A PROPERTY
- Type your blog url
- Click the link named "Verify using a different method"
- Select your domain registrar or provider ( If you purchased domain from google i.e https://domains.google.com select Google Dimains)
- Copy the google-site-verification code and paste in the code
<meta content='Your Site Verification Code' name='google-site-verification'/>Step 6. Insert Automatic SEO tag. Add your keywords in the line below replacing the text ' Type your keyword here sep.......' . Get your Keyword from this free keyword tool
<b:if cond='data:blog.pageType == "index"'>
<title><data:blog.pageTitle/></title>
<b:else/>
<b:if cond='data:blog.pageType != "error_page"'>
<title><data:blog.pageName/> - <data:blog.title/></title>
</b:if></b:if>
<b:if cond='data:blog.pageType == "error_page"'>
<title>Page Not Found - <data:blog.title/></title>
</b:if>
<b:if cond='data:blog.pageType == "archive"'>
<meta content='noindex' name='robots'/>
</b:if>
<b:if cond='data:blog.searchLabel'>
<meta content='noindex,nofollow' name='robots'/>
</b:if>
<b:if cond='data:blog.isMobile'>
<meta content='noindex,nofollow' name='robots'/>
</b:if>
<b:if cond='data:blog.pageType != "error_page"'>
<meta expr:content='data:blog.metaDescription' name='description'/>
<b:if cond='data:blog.homepageUrl != data:blog.url'>
<meta expr:content='data:blog.pageName + ", " + data:blog.pageTitle + ", " + data:blog.title' name='keywords'/>
</b:if></b:if>
<b:if cond='data:blog.url == data:blog.homepageUrl'>
<meta content='Type your keyword here separated by comma. Do not use more than 140 characters' name='keywords'/></b:if>
<link expr:href='data:blog.homepageUrl + "feeds/posts/default"' expr:title='data:blog.title + " - Atom"' rel='alternate' type='application/atom+xml'/>
<link expr:href='data:blog.homepageUrl + "feeds/posts/default?alt=rss"' expr:title='data:blog.title + " - RSS"' rel='alternate' type='application/rss+xml'/>
<link expr:href='"http://www.blogger.com/feeds/" + data:blog.blogId + "/posts/default"' expr:title='data:blog.title + " - Atom"' rel='alternate' type='application/atom+xml'/>
<b:if cond='data:blog.pageType == "item"'>
<b:if cond='data:blog.postImageThumbnailUrl'>
<link expr:href='data:blog.postImageThumbnailUrl' rel='image_src'/>
</b:if></b:if>Step 7. Replace <title> tag with
<title>
<b:if cond='data:blog.pageType == "index"'>
<data:blog.pageTitle/>
<b:else/>
<b:if cond='data:blog.pageType != "error_page"'>
<data:blog.pageName/> | <data:blog.title/>
<b:else/>
Page Not Found | <data:blog.title/>
</b:if>
</b:if>
</title> Your Blog site is almost ready. Please check the code systax if you are new to xml. You will get error while saving the html if there is some error. check starting blogger conditional tag <b:if .....> and closing tag.</b:if>. You must close the tag properly.
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